What the four balls are — and what we still don't know about them
Golf Monthly named the four as the Pro V1 Plus, Pro V1 Star, Pro V1 Dot and Pro V1x Double Dot, with the Double Dot the most decorated of them, credited with multiple PGA Tour wins including The Players Championship. Titleist is not the only manufacturer doing this; Golf Monthly's framing is that brands in general sometimes build models only tour players can get hold of. What no one has published is independent launch, spin or dispersion data for any of the four. They exist to solve narrow flight problems for individual players, and outside a tour van there is no way to verify what any of them do.
Verified Data
Source: Golf Monthly.
The 90% figure is the actual news
Titleist's Savage told Golf Monthly that "Around 90% of the field will be in the 2025 Pro V1 and Pro V1x." Read that again with the tour-only models in mind. The best ball strikers in the world, with unlimited access to bespoke prototypes and a fitting team on site, overwhelmingly played a retail ball that had already been on shop shelves for a year. The exotic versions are a rounding error at the very top of the field, not a general advantage.
Why this changes nothing in your bag — and that's the point
The temptation is to read tour-only balls as evidence that the retail versions are compromised. The 90% figure argues the opposite: the off-the-shelf models are the benchmark, and the bespoke builds exist to fix specific, measurable flight problems for a handful of players. That is fitting, not upgrading. It is the same logic BallFIT runs on — match the ball to your delivery, your spin and the shots you actually hit, from what you can genuinely buy. We don't sell balls and we don't care whose name is on the side; if a £30 ball fits your game better than the one on the leaderboard, that is the right answer.